A set of 15 marketing skills for Claude Code that audit websites, write copy, build email sequences and produce client-ready PDF reports.
coreyhaines31/marketingskills
A library of 40+ markdown agent skills that give Claude Code, Codex, Cursor and other AI agents marketing playbooks for CRO, copywriting, SEO, analytics and growth.
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What is it?
Marketing Skills is a collection of markdown-based agent skills. Each skill packages frameworks and step-by-step workflows for a specific marketing task, such as optimizing a landing page for conversions, writing homepage copy, auditing technical SEO, setting up GA4 event tracking, or drafting a welcome email sequence. When a skill is installed, an AI coding agent can recognize a matching request and apply that guidance to the work.
The skills are organized around a shared foundation. A product-marketing skill captures the product, audience and positioning, and the other skills read it before acting, so outputs stay consistent across SEO, CRO, content, paid, retention and sales work. Skills are grouped into areas including conversion optimization, content and copy, SEO and discovery, paid distribution, measurement and testing, retention, growth engineering, strategy and sales operations.
Installation works through the npx skills CLI, a Claude Code or Codex plugin marketplace, git submodules, copying the folder, or uploading per-skill ZIP archives to Claude's web interface. The library is MIT-licensed.
Key features
- 01Covers conversion optimization, copywriting, SEO, analytics, paid ads and retention in one skill set.
- 02Skills cross-reference each other and share a product-marketing context file.
- 03Works with Claude Code, OpenAI Codex, Cursor, Windsurf and other agents that support the Agent Skills spec.
- 04Installable via npx skills, plugin marketplaces, git submodules or manual copy.
- 05Includes specialized skills such as ai-seo, schema markup, cold-email and programmatic-seo.
Use cases
- A founder asking an AI agent to rewrite a SaaS homepage or pricing page for better conversions.
- A marketer setting up GA4 event tracking for signups and then reviewing the funnel.
- An SEO lead running a technical audit or adding schema markup to a site.
- A growth team drafting an onboarding or churn-prevention email flow.
Quick start
- 1
Install the skills into your project with npx
npx skills add coreyhaines31/marketingskills - 2
Ask your AI agent a marketing question; it will apply the matching skill
Things to know
- The README does not give a complete install command beyond the one shown, so the install step above is the only documented path.
- Skills are markdown guidance for agents, not standalone software, so results depend on the agent you use.
- Some listed partner integrations are paid third-party services.
Topics
FAQ
- What is marketingskills?
- A library of 40+ markdown agent skills that give Claude Code, Codex, Cursor and other AI agents marketing playbooks for CRO, copywriting, SEO, analytics and growth. Marketing Skills is a collection of markdown-based agent skills. Each skill packages frameworks and step-by-step workflows for a specific marketing task, such as optimizing a landing page for conversions, writing homepage copy, auditing technical SEO, setting up GA4 event tracking, or drafting a welcome email sequence. When a skill is installed, an AI coding agent can recognize a matching request and apply that guidance to the work.
- Is marketingskills free to use? What license does it have?
- marketingskills is open source under the MIT license. Check the license terms before using it in commercial products.
- Is marketingskills still maintained?
- Actively maintained. The last commit to marketingskills was on Oct 19, 2026.
- What can I use marketingskills for?
- A founder asking an AI agent to rewrite a SaaS homepage or pricing page for better conversions. A marketer setting up GA4 event tracking for signups and then reviewing the funnel. An SEO lead running a technical audit or adding schema markup to a site. A growth team drafting an onboarding or churn-prevention email flow.
- How do I install marketingskills?
- Install the skills into your project with npx: npx skills add coreyhaines31/marketingskills Ask your AI agent a marketing question; it will apply the matching skill
- Where can I get marketingskills?
- The source code and installation instructions are on GitHub: https://github.com/coreyhaines31/marketingskills
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